16 January 2010

Save us from what we want

I thought this class would be interested in the public relations campaign for Simple, a shoe and garment company-- very eco friendly, limited production and a *simple* but beautiful tagline somewhere on every item: Save me from what I want. So direct- so powerful-- and you want to buy more but you can't because of limited production. Evil genius or uber-socially responsible?
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2 comments:

  1. Megan GallagherJanuary 17, 2010 at 11:23 AM

    Is this PR through ODU? Or somewhere else? Its interesting, and I really think 'Save me from what I want' Is something I could use in my personal and professional life.

    ReplyDelete
  2. Sheena BurtonJanuary 18, 2010 at 4:47 PM

    Brilliant.

    ReplyDelete

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